Retailer Privacy Complaints
I always ask retailers to not email or mail me promotions and continue to communicate with me after the sale. Unfortunately, they don't always listen, and sometimes they really mishandle my personal contact information. Here are a few instances where the retailer didn't listen:
1. I purchased a gift for my fiance from Victoria's Secret and had the item shipped to my office. I then started to receive copies of "Ladies Home Journal" address to me at my office. I am a male, and I was very disappointed with Victoria's Secret when this happened.
2. I bought a keyboard from Guitar Center years ago, and have continued to get junk mail from them as well as free copies of "Guitar" magazine for several years. While not a big deal on its own, the problem was exacerbated by the fact that I emailed them, called them, and wrote to them requested removal from their mailing lists. Nevertheless, they continued. I will never shop there again.
3. I recently made a purchase from CompUSA.com. They sent me an email requesting that I fill out a review for the products I bought. They didn't even offer me the ability to stop communications like that, so I simply wrote back asking them to not send me any more emails.
4. Commission Junction continues to send me emails, and when I login to their site to turn off emails (thats what the email instructs me to do if I do not want to receive them), I am unable to do so. Whenever I submit the form turning off emails, the form returns an error, saying I must be subscribed!
If you are a retailer, make sure your customers can easily let you know when they want to end the conversation. Otherwise they may never speak with you again!
1. I purchased a gift for my fiance from Victoria's Secret and had the item shipped to my office. I then started to receive copies of "Ladies Home Journal" address to me at my office. I am a male, and I was very disappointed with Victoria's Secret when this happened.
2. I bought a keyboard from Guitar Center years ago, and have continued to get junk mail from them as well as free copies of "Guitar" magazine for several years. While not a big deal on its own, the problem was exacerbated by the fact that I emailed them, called them, and wrote to them requested removal from their mailing lists. Nevertheless, they continued. I will never shop there again.
3. I recently made a purchase from CompUSA.com. They sent me an email requesting that I fill out a review for the products I bought. They didn't even offer me the ability to stop communications like that, so I simply wrote back asking them to not send me any more emails.
4. Commission Junction continues to send me emails, and when I login to their site to turn off emails (thats what the email instructs me to do if I do not want to receive them), I am unable to do so. Whenever I submit the form turning off emails, the form returns an error, saying I must be subscribed!
If you are a retailer, make sure your customers can easily let you know when they want to end the conversation. Otherwise they may never speak with you again!
posted by instoremarketer at 5:08 PM
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