Trader Joe's
When it comes to business and retail services - you have to focus.
Trader Joe's is a perfect example of this. They are not a "one-stop-shop". They do a couple of things REALLY WELL. For example, they do a handful of things better than anyone else. And since they only sell their products within their own stores, shoppers have enough reason to go to there AND their regular supermarket.
Their frozen foods are miles ahead of the competition. Whenever I go to Trader Joe's, I stock up on frozen pizza, granola, cereal, and frozen fish.
Go to Trader Joe's and see for yourself. They also have lots of samples to try as well.
Trader Joe's is a perfect example of this. They are not a "one-stop-shop". They do a couple of things REALLY WELL. For example, they do a handful of things better than anyone else. And since they only sell their products within their own stores, shoppers have enough reason to go to there AND their regular supermarket.
Their frozen foods are miles ahead of the competition. Whenever I go to Trader Joe's, I stock up on frozen pizza, granola, cereal, and frozen fish.
Go to Trader Joe's and see for yourself. They also have lots of samples to try as well.
posted by instoremarketer at 6:37 PM
0 Comments:
Post a Comment
<< Home