Wannabe Entrepreneur: Promo Products Outpace Ad Spending, Now Greater Than Cable, Outdoor, Online Display

Wannabe Entrepreneur: Promo Products Outpace Ad Spending, Now Greater Than Cable, Outdoor, Online Display

This is some interesting information about marketing, and gets you thinking about what promotions are all about. Yes, promoting a product, service or company. But think about the difference between how business-to-business and consumer services use promotions versus consumer product goods and retail uses promotions. Just a thought...