Brick or Click?

If you've been reading this blog for over 6-months, you'll know that it was originally focused on retail store marketing strategies, specifically for chain stores. Chain stores face a unique challenge of maintaining the consistency of their brand, while servicing the unique needs of each community they serve.

Recently, the "Are you going to buy that?" blog has shifted its focus more to the online realm, including various consumer product evaluations, online store, reviews, and a generally click-oriented focus. We're likely to continue this trend, so there may be more changes in the works.

We just wanted to keep you aware of our plans, and open up the comments for your feedback. As always, thanks for visiting!!